To unveil their latest and greatest flagship vehicle, Lincoln threw a reveal event in beautiful Carmel, California, where auto enthusiasts, influencers, and even notable athlete, Serena Williams, were all in attendance. The 2025 Navigator was uncloaked by the tennis star herself, which we captured along with other exciting moments throughout the evening. As a result, we created some engaging pieces of content for Lincoln and Serena’s social channels.

You can see the posts here, here, and here.

Collaborators: Jahnia Holterhoff (Art Director), Todd Houlette (Creative Director), Huseyin Erturk (Photographer), Tavia Moore (Client Engagement Director), Naim Mobley (Account Manager)

Influencers involved: Brittany Hampton, Chloe Legras, Edward Lee, Mikel Welch